Feb
11
Blogging Brain Freeze?
Filed under (Internet Business News) by Glenn Dietzel @ 02:54 pm

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We all know that blogging regularly is a powerful tool for the internet marketer. Not only does blogging provide the readers with free content, strengthening the blogger’s relationship with his perspectvie clients, but blogs also make great search engine bait. As great as blogging is however, it has it’s draw backs. One of the most common of these is knowing what to write that will engage your target audience.

Recently Brian Clark of Copyblogger wrote a powerful article addressing just this subject, and offering four easy ways to create innovative content. These ideas range from simply encouraging comments (you all do that already right?) to adding multimedia elements to your blog posts.

Perhaps some of Brian’s most powerful suggestions deal with interacting with your readers live on the blog for the rest of the community to see. What if you took some time a couple days a week to answer common questions you recieve in public on your blog instead of privately via e-mail? Obviously this isn’t applicable in every situation, but in many cases it can not only provide you with a powerful topic to write about that is important to your target market, it can save you time too. By making the answers to common questions public on your blog you can provide great content to your target market and save yourself the time of writing individual answers to everyone who asks.

How do you use your blog to interact with your target market, and perhaps even make your life a little easier?

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